Pet Vacuum Cleaners
Browsing Williams-Sonoma's website, I noticed a $799 Miele Dog & Cat vacuum cleaner, made specifically to handle pet hair.
It seems the response to pet owner demographics, or at least Consumer Reports testing in 2006, has been swift, with pet-specific lines now available from Bissell, Eureka and Dyson, all retailing for under $200.
Two-thirds of American households own a pet of some sort. Forty percent of U.S. households own a dog. That's a large market, with lots of pet hair, suitable for an expensive dog & cat vac. Eight hundred bucks is a lot for a vacuum cleaner, but they are really nice. Even the lowest-end Miele model (the one I own) is fantastic.
Labels: advertising, branding, company info, demographics
1 Comments:
We took all our carpets out and installed wood flooring. It's a lot easier to keep, except we have to be careful the dogs don't scratch it. The pet vacuum sounds like a good idea.
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